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CRM

Folkscope + Salesforce

Salesforce is a native Folkscope integration. You paste in your org ID and Folkscope submits records through Salesforce Web-to-Lead, so there's no webhook or login to set up. Folkscope tracks the profiles and company pages you choose, and every time someone engages it enriches them into a lead with role, company, and location and scores them daily against your ICP. A Flow then sends qualified people to Salesforce as new Leads with their name, title, company, company website, LinkedIn URL and ICP score. Reps see the people showing intent inside the system they already plan their day around.

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Folkscope + Salesforce

Send scored LinkedIn engagers straight into Salesforce as new Leads.

How it works

  1. 1

    Track accounts and people

    Choose the LinkedIn profiles and company pages whose engagement you want to watch.

  2. 2

    Capture engagement

    Likes, comments, and reactions on tracked posts get picked up by Folkscope automatically.

  3. 3

    Enrich and ICP-score

    Each engager becomes an enriched lead with role, company, and location and gets an ICP score on the daily run.

  4. 4

    Flow pushes to Salesforce

    A trigger such as an ICP-qualified lead fires the Salesforce action, which creates a new Lead.

What you can do with it

  • Create a Salesforce Lead for every ICP-qualified person who engages with your tracked posts.
  • Keep the LinkedIn URL and ICP score on the Lead description so reps see why it arrived.
  • Use Salesforce assignment rules to route new Folkscope Leads by company or title.
  • Send only high-ICP engagers by setting a score threshold on the Flow trigger.
  • Run a Salesforce flow or task assignment when a Folkscope Lead lands so a rep follows up fast.

Setup

  1. Copy your Salesforce org ID (the Web-to-Lead oid) from Salesforce setup.
  2. Create a Flow in Folkscope with an ICP-qualified trigger and the Salesforce action.
  3. Paste the org ID into the Salesforce action.
  4. Set up lead assignment rules in Salesforce if new Leads should go to specific owners.
  5. Enable the Flow and check the first Leads in Salesforce.

Frequently asked questions

Does Folkscope write to Salesforce directly?

Yes. Salesforce is native. Folkscope submits each qualified person through Salesforce Web-to-Lead using your org ID, so there's no login to connect and no webhook or external automation tool to set up.

Can Folkscope update existing Contacts?

Not today. Web-to-Lead only creates Leads, so Salesforce duplicate rules decide what happens when a person already exists. If you need updates, send the Flow to a webhook and handle the upsert in Zapier or Make.

How do I avoid flooding Salesforce with low-quality records?

Gate the Flow on your ICP score. Only people above the threshold are written, so reps see intent that actually matches who you sell to.

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